Why don’t you use Bootstrap?

Context: I work for Forward Partners which is a catalyst for ecommerce startups. We provide a unique combination of funding and help from our hands-on experts – product, design, marketing, front and back-end development, talent and fundraising. I work predominantly with idea-stage businesses until they have achieved enough growth to start hiring their own team.


Start-ups often use ready-made frameworks and tools in order to get an idea from concept to production in the quickest and most efficient way they can, such as Ruby on Rails, jQuery and Bootstrap. I’ll be explaining why I choose not to use Bootstrap when creating websites for our early/idea-stage businesses. Continue reading

Content equal to browser height & centered

15 October 2014: updated to include feedback from comments.

A current design pattern on some scroll-hijacking sites is to have each section as tall as the browser window so you see that content without distraction before moving onto the next.

This is a demo of content equal to browser height using CSS with a fall-back coffeescript solution for browsers that don’t understand css transforms. It is also responds to any adjustment in height and width of the browser window. Continue reading